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荷兰留学生课程作业 competitive Marketing Strategy As(48)

时间:2010-09-22 19:54来源:荷兰Assignment代写 作者:代写留学作业 点击:
8. Ainscouqh Crane 10. Hvdrex Page 63 200i (estirnalt') (Companiesl istedi n order,f rom the top of each circlei n clockwised irection) A naturalc onsequenceo f Speedy'ss uccessfuel xploitationo f gen

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8. Ainscouqh Crane
10. Hvdrex
Page 63
200i
(estirnalt')
(Companiesl istedi n order,f rom the top of each circlei n clockwised irection)
A naturalc onsequenceo f Speedy'ss uccessfuel xploitationo f generalc onstructiona s a
customerb ase has been the developmenot f specialistp roducta reas.T his has also been
encouragedb y the company'ss erieso f acquisitionso f plant subsidiariesfr om
constructiong roups.T he supplya greementsin variablya ccompanyings uch transactions
have often involvedS peedy providinga wider rangeo f equipment.E arliert his year the
companya nnouncedt he renewalo f an agreementw ith the privatelyo wned Osborne
I
ffi
ilw
$gixr*$y
r-{$s
ffirar"*c{*n
F{s';v<i*.':{rT'r* *tsi
ffi .j**n.*osl ${ire F*rirrt ,;'AF'
il.;t.n i* {it*tion Jfr fu'lir*"lirilri lrrlr{l "'{rru
+tlrini ptxnt"t-o*l f{ire $t}x:r's
T F i-{ir*
Page 64
Groupb y whichi t wills upplyt oolsa nd equipmenta cross
withO sborneo riginatedw itht he saleo f theirC hichester
i tsw holer ange,t he relat ionship
plants ubsidiaryto Speedy
ryryryffiffinfffifffi 70,000
20cr: 2003 2cn4 2c05 2000
i F )
Fiiliii i, $]tli"3.1,i11';
ffi 1*r3r;slri;r!
! *it*v*r t,1rrl.iii,.:
lr*?"r-hr,rrr* irr,;
(Keys tartsf romt het op of the barc harta ndw orksd ownwards)
Overt he pastd ecaden ational/regionsaulp plya greementbse tweenc ontractorasn d
hirersh aveb ecomea n increasinfge atureo f the sectora ndt hisi s sett o remaina s
contractordse manda highs tandardo f serviceto meeth ealtha nds afetyr equirements
andf aceg rowingc oncerna bout hee nvironmentiaml plicationosf t heiri ndustryI.n line
withm anagementrt endsc, ontractorcso ntinueto streamlinteh eirs upplyli ness o that
theyc an be assureda highl evelo f servicea ndc utc osts( fore xamplei,t hasb een
estimatedth ati t costsu p to f 15t o processe achi nvoice)I.n evitabltyh e focusi s on the
smalln umbero f toola nde quipmenhti rersw hoc an providea national/regionsaelr vice
ands upplya wider angeo f machinesm, aintainetdo a highs tandaradn da blet o present
allt he necessaryh ealtha nds afetyq, ualitya nds upplyc hainc redentials.
Speedyh as builto n itsi nitia'ls econdarya'c tivityo f portablea ccommodatiosno that
todayi t is numberth reei n thats egmenot f the marketM. orer ecenyt earsh aves eent he
companye stablishinag portfolioo f specialisht irep roductsw hichb egana ndw ere
nurturedw ithint het oolh ireb usinessv,i z.s urvey,p ower,a ndl iftingS. peedy'sla test
strategicg rowthm ovei s to spliti ts powero perationin tot hrees eparatep roduct
businessesc:o mpressorsp,u mpsa ndg eneratorsE. acho f thesei s nowt o get itso wn
managementet ama nds alesf orcea ndt o builds eparated epotn etworksT. hec ompany
is lookingto expandi tsl argere quipmenrta nge.S peedya lreadyc laimst o havet he


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