澳洲市场战略管理essay代写 Business School Essay Strategic Marketing Management
Essay FRONTSHEET
Module Title Strategic Marketing Management
Semester ONE and TWO 2008/9
Assessment Type: Assignment
Assessment Title: House of Fraser
Weighting: 100%
Moderated by: Internal : Scrutiny Panel
External : David Harvey
Date of issue: Monday 12th January 2009
Submission Date, Time, Place & Arrangements:
Submission Date: 5th April 2009
Assignments must be submitted by the due date. The only circumstance in which assignments can be submitted late is if an extenuating circumstances form is submitted at the same time. In these circumstances work may be submitted up to 2 weeks late only. If the extenuating circumstances are upheld, the assignment will be graded; otherwise a ‘0’ will be awarded.
Word length: 5,000
State the number of words used at the end of the assignment. You may include diagrams, figures, appendices etc. without word penalty. A sliding scale of penalties for excess length will be imposed. The penalties will be as follows:
Up to 10% excess words - no penalty
11-20% excess words - 5% penalty
21-30% excess words – 10% penalty
31% plus excess words cannot achieve more than a pass grade (40%).
ADDITIONAL INFORMATION TO TAKE CAREFUL NOTE OF:
What is plagiarism?
Contrary to popular student belief getting caught and being punished for committing plagiarism is not a rare occurrence. The Marketing Division typically uncovers and reports for disciplinary action between 6 and 12 students each year for ‘plagiarism’.
We strongly recommend that you read the full document at the above address. Summarised below are some of the key points. You will have committed plagiarism and may be caught, reported and punished (as described below) if you:
Copy extensively from the work of others (from sources such as books, magazines, journals, web-sites for example) and submit the work as your own. NB It is acceptable to refer to the work of others as long as you do not use too much, and reference your sources properly.
• Copy another student’s work and submit it for assessment under your own name.
• Allow another student to copy your work and the student then submits it for assessment under their name.
The last item is of particular importance; few students seem to understand what it means. You should be aware that if, for example, you allow another student to borrow your work and they subsequently copy some of that work and present it as their own, you and they will both be punished even though they copied your work.
What happens if you get caught?
Examination Boards may punish offending students in a number of ways. Typically, punishments range from reducing grades, making students re-sit modules, through to failing students on a module or an entire award. |