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Therefore, in one word, the life cycle and BCG matrix indicate that Panther could pay more attention on the maintenance of Cub L, by using promotion strategy, such as advertisement, sales promotion. Meanwhile the development of Cub XL is also crucial, since it matters the future performance of Panther.
2.8 Timeline Year 8– 12
As can be seen in the Figure 6, the timeline year 8 to 12 could be distributed to the green car design, selling and promotions. The time can be separated to each year.
2.9 Financial Projections
This is some kind of automobile products price is very high or very low, in order to attract the curious psychology and watching behavior of consumers, to drive the other car sales pricing strategies of a car. As some auto enterprise in a certain period to launch a car sale, over a period of time again in another model, in order to attract customers always pay attention to the enterprise auto, promote the sale of price product, but also drive the other normal price with brand of car sales.
In the process of the green car production, the profits are also calculated in the future. For the production of the green cars, so that last year could be earned profit and could be sustainable in the long term development.
2.10 Contingency Plans
In the economic downturn in the UK, so that produced the cars which most people can afford the price to purchase for the car. In addition, the shared cars could contribute the profit for the company, so that the services of the cars are quite important.
2.11 Conclusion
In the long term of the development, green cars are focus to promote in the future. The tasks can be demonstrated to design, selling and promoted in the timeline. In addition, from the financial indicators of the car produced, the company could be profit in the long term, so that the last year could return reasonable profit in the process of the producing. Besides that, the company is also lift the market share in the long term.
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